Modern Marketing Mashup:

Come mashup pioneering thinking, valuable networking, and superb food & drink

Thursday, March 16th


The Bostonian – Seasons Ballroom
26 North St,
Boston, MA 02109

We’re mashing up great people, ideas, and technology. Don’t miss out!

Meet the marketers who know how Modern Marketing works. You’ll hear from our panel. Learn from their success. And have fun doing it. Taste fresh insights. Sip cool ideas. Mingle with best practices. You’re invited. So RSVP now!

Please tell us you’ll be joining us for content and cocktails at The Bostonian in Boston on Thursday, March 16th. We’re looking forward to seeing you at 6:00pm.

Get the picture at #MMMashup. Then add us to your calendar and RSVP today!


Located a short walk from popular landmarks like Boston Harbor, North End, and the Freedom Trail, and set right at the doorstep of the Financial District, The Bostonian – formerly Millennium Bostonian Hotel Boston - occupies one of the city’s best locations. Boasting bay windows and a glass ceiling, it offers guests an abundance of natural light, with three outdoor balconies with views of the Boston city skyline.

Oracle is committed to promoting a corporate culture that is centered on integrity, accountability and ethical business conduct, please click here for important ethics information regarding this event.

Oracle Marketing Cloud - Modern Marketing Mashup Boston

Oracle is committed to promoting a corporate culture that is centered on integrity, accountability and ethical business conduct. By accepting the complimentary event invitation, you represent that your acceptance of the event invitation and associated gifts and/or benefits to you are: (1) permissible under your employer's internal policies; (2) permissible under the laws of your home country and any other law relevant to your employer; and (3) known to and approved by your employer's management. Oracle reserves the right to limit attendance accordingly and pursuant to Oracle policy.

Items available without charge at this event are valued at Cocktail Reception at $97.00 and Oracle Promotional Item at $10.00 for a total of $107.00 per person. We are pleased to accept payment for any portion of this event to facilitate compliance with applicable gift and ethics requirements.

Please contact us with any questions or concerns about this disclosure.

Stephanie Thomas -


Moderated by:

Steve Olenski

Sr. Content Strategist/Sr. Writer, Oracle Marketing Cloud

Steve Olenski is a senior writer/content strategist for Oracle Marketing Cloud. He is also a highly respected journalist writing for such publications as Forbes, Huffington Post and Marketing Land, among others. His work has also appeared in Ad Age, AdWeek and Business Insider. He also has been named one of 26 Content Marketing experts to follow and one of 100 Content Marketers to follow on Twitter. You can find him at any coffee shop within a mile radius of wherever he is at any given moment.


Biju Muduli

Director of Lifecycle Marketing, Carbonite

Biju oversees the strategy and champions the execution of a wide spectrum of customer marketing programs, with the ultimate goal of driving revenue through growth in direct and channel businesses. She is responsible for engaging prospects and customers at all points in the funnel - driving a holistic communication strategy focused on nurturing leads, onboarding new subscribers and retaining existing subscribers through loyalty programs. Prior to Carbonite, Biju managed the global demand center at Dassault Systemes.

Kyle Johnson

Marketing Automation Lead, Thomson Reuters Legal

As the Marketing Automation Lead for Thomson Reuters Legal, Kyle is tasked with overseeing the global strategy and day-to-day operations of all things marketing automation. With over 8 years of experience in digital marketing, Kyle has acquired a taste for marketing technology, an admiration for data & analytics and a passion for systems & processes.

David Lewis

CEO, DemandGen International

David Lewis is a pioneering innovator in online marketing, marketing automation, and CRM systems and has overseen marketing for some of Silicon Valley's leading technology firms, including Microsoft, Farallon, Netopia and Ellie Mae. In 2007, David founded DemandGen International, an Inc. 500 global consulting firm that helps sales and marketing teams achieve alignment, define and operationalize demand-generation processes, and create maximum advantage from marketing automation and CRM systems.

Steve Mahr

President, T/O

Putting dots on paper. When you get down to it – that’s what “printers” do; they put dots on paper. What separates them from one another is how they get those dots to work for you and your brand. Steve Mahr knows this from being in the printing industry for over 30 years. His resume is riddled with life experiences, client testimonials; both the good kind and the bad kind, failures and successes. He brings a blend of old-school print know-how, and a comprehensive toolbox of complex marketing automation solutions for the delivery of relevant print experiences.

Sponsored by:

TO PRINT is an easy-to-use, secure (HIPAA / PHI), push-to-print application that will bridge the gap between your online marketing strategy and offline communications. The application integrates with Eloqua, making it simple to create, print, mail and track relevant marketing communications. Beyond “Print on Demand” TO PRINT is fully integrated into the Eloqua framework allowing print to become a truly integrated part of any multi-touch campaign.

DemandGen Inc. is a leading marketing technology consultancy and operational outsource solution for competitive organizations seeking to attain the maximum ROI out of their marketing and sales technology investment. DemandGen offers an array of consulting services as well as turnkey, operational outsource solutions to help companies achieve operational, program and campaign excellence.

Join the conversation by using #MMMashup in all your tweets about the event!

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